Hotel Missoni, February 2010

Hotel Missoni, Edinburgh
Lift car

Lift car is remeniscent of the artist Frank Stell from the 1960's. Click to see the Restaurant tables in the evening layup.

Despite the attractiveness of the large vases design wise and as a Missoni ‘trademark’, the lack of a street presence for the hotel bar fails to engage with the trendy ‘being seen to be trendy’ market effectively - and Friday Night Millionaires need to be seen.

The Rezidor house style comes through quite strongly. The use of primary colours in chairs outside the meeting rooms echoes that in Park Inn, whilst the island reception desks are a Radisson Blu hallmark.

For the brand to work as a five star luxury lifestyle brand I think it needs more luxury and more lifestyle. Everything needs to be more luxurious, softer, and with better designed seating everywhere. I was uncomfortable with the heights of seating in the relationship to tables. This could be solved easily by the use of cushions, and would also have enabled more of the signature Missoni fabrics to be used. It would also add more luxury whilst making banquette seating more functionally effective.

With an hotel that is not geared for the business traveller (not even a high fashion stylish business traveller) the reliance must be placed on Missoni becoming the hotel of choice for affluent leisure travellers of all age groups. Underlying my criticism is the disappointment that the basic five star standards for the operational installation and room layouts is failing to support the stylish Missoni interiors. The colour and pattern is generally strikingly new and admirable but if the basic operational criteria is wrong then the result will disappoint.

The hotel is in a sharp piece of contemporary architecture that stands apart from its neighbours stylistically, but which has a presence and a personality lacking in many hotels. For the brand to succeed in the increasingly competitive and well designed lifestyle market, Rezidor need to ensure their design management processes can also deliver a five star hotel experience to back up the promise of the building and the Missoni brand.
"lighting is disappointingly pedestrian"
Meeting area seating

Breakout seating is bright and sassy, whilst click to see that a Restaurant table laid up for breakfast is certianly going to make sure you are awake.

The tall pots in reception areas are spectacular and are a device that could be repeated elsewhere. If entrance is also intended from the courtyard too (accessed via the alley from the Royal Mile) then it needs more of a ‘come on’ and similar pots on the terrace would help create a presence here.

Whilst the position of the bar is good, the ‘W’s, that set the trend for chain lifestyle branding, used the street windows to allow ‘Friday night millionaires’ to show off in the window. From the outside at night the pots are coloured by the yellow sodium street lights and some corrective lighting from the inside would add considerably to the drama at street level.

Corridor

Corridor design is strong. Click for DDA bathroom,very well designed - this is an area Rezidor consistently excels in.

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